Tuesday, September 20, 2011

Bing Commercial-Steven H

     This commercial for the search engine Bing starts off with a man deciding whether to by salsa or guacamole.  His friend that he is shopping with then begins to spit out information about the origin of guacamole as if he were a computer.  As the commercial progresses other shoppers in the supermarket begin hearing random words and mechanically shouting irrelevant information to the original salsa versus guacamole debate. With each new term shouted more and more people begin shouting and the supermarket grows more and more hectic. The shouting then turns into a food fight where people are throwing food at each other throughout the entire grocery store.
      The commercial uses the people shouting random terms and information to show how other search engines are in finding the information we are actually looking for.  Although the commercial may take this to an extreme (searching for salsa online would not lead to common farm animals on most search engines, if any), it is very effective in making Bing seem like a superior search engine. 

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